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This week on marketing geek Ailsa starts the podcast with some interesting internet marketing statistics. Phil reveals his media conspiracy theory and of course Ailsa disagrees, a conversation about Twitter pursues. Are you addicted?
Stats show that people don’t but online because they prefer to see the product.
Things you should learn from Social Networks according to kissmetrics
We discuss the positives of negative Word of Mouth
Look at a new twist on the Send versus Receive html email debate.
Fix Outlook.org use guerilla marketing for the greater good. Microsoft continue to make html in email difficult in a retrograde.
Ailsa shares her gobsmacking story of bank account security and then a discussion about ‘hacking’ on and off line!
How to avoid email problems linked to your domain name the things to look out for and what to have in place.
Opening and closing music by Velvedene.
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28. July 2009 at 9:21 am
For all of you that didn’t catch the stats that Ailsa mentioned and are stats addicts like me: -
- No 1 reasons why Australian’s don’t buy online – because they want to see the product prior to purchase [Funkygorilla Note: there is good data to show that people do research online before they buy. A multichannel approach is always the best approach]
- 92% of Australian men make online first port of call when looking for cars, gadgets, travel, money fashion, dating and sex (feel info is more up to date – but was an online survey so likely to not be 100% representative).