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Twitter has the big companies doing search for their brand in tweets. Myer Melbourne respond to Ailsa’s tweets about fingerless gloves.
Twitter does encourage this and provide a search field on their home page.
Twitter also shows top trending topics.
Google Latitude provides a geo location map that shows your contacts who choose to be included. See video below.
How to deal with comments on your site/blog. Bruce Keogh is finding that it provides an interesting problem at Benalla Online.
Facebook advertising and the feedback from stats not quite adding up yet.
10 Questions to evaluate a Social Media Expert from Converation marketing.
Opening and closing music by Velvedene.
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17. August 2009 at 11:21 pm
Hi,
I thought I’d chime in and say that I’ve been using Google Adwords for about a year and have seen similar results to your Facebook results. Regardless of the daily limit I post, most days it goes over that limit (say $3.75 when the limit was $3.00). I’m in the U.S., so this isn’t an exchange rate problem.
I’ve also had no clear indication that the clicks I’m getting from cpc are translating into sales at any greater rate than the natural Google search. My bounce rate for cpc and organic search is almost identical, so I’m not convinced this “targeted advertising” is producing results better than the organic search.